It pays to be recommended
Peer recommendations remain and will always be the most trusted influence on commercial decision-making.
Being good enough to recommend is a quality standard and a commercial advantage.
We work with senior leaders to make their brands the recommended choice in their niches by crafting B2B marketing to be proud of.
It’s the ultimate B2B marketing play for commercial success.
Drive awareness
0%
of B2B buyers rank word-of-mouth recommendations as their most trusted source.
Source: Wynters
Win new customers
0%
of B2B buyers shortlist only three vendors, and ~90% select a winner from that list.
Source: Bain & Company
Higher customer value
0%
Referral leads convert 69% more than other sources and have 71% higher customer value.
Source: Influitive
Drive awareness
0%
Businesses see 37% less churn from referred clients versus other channels.
Source: Deloitte
Who do we get to
recommend you?
As a specialist agency, Velo targets hard-to-reach B2B decision-makers and influencers in complex buying units, long sales cycles, or highly regulated markets.
We regularly engage audiences across the entire buyer ecosystem, including:
-
C-suite and senior leadership
(CEOs, CFOs, COOs)
-
Procurement and buying influencers
(Finance, Analysts, Brokers)
-
Operations and logistics leads
(Logistics, Production, Maintenance)
-
IT and digitisation specialists
(IT Managers, Transformation Teams)
-
Marketing, communications, and internal engagement teams
-
Workplace and environment managers
(H&S, Facilities, Travel & Admin)
-
Sector-specific professionals
including scientists, medical professionals, CSR leads, and faculty staff
These audiences operate across a wide
range of sectors, including:
Banking and Financial Services
Energy and Utilities
Food and Beverage
Further Education
Real Estate
Healthcare and Pharmaceuticals
Hospitality and Leisure
Logistics and Transportation
Manufacturing and Engineering
Professional Services and Consultants
Retail and E-commerce
Technology
“Velo understands the complexities of my business and functions as an extension of my team. They are always my go-to agency when I need high-quality deliverables turned around quickly.”
SW
Manager, Digital Partner Experience, Cisco
“Velo truly feels like an extension of our team. I love that they always hit the brief – never miss a deadline (our deadlines can be very tight!) & sometimes push us out of our comfort zone too.”
PS
Global Partner Sales Enablement Manager, Anaplan
“Velo is, in my opinion, based on thirty years of experience, the ultimate B2B agency.”
RK
Managing Director, ASL
How do we get you recommended?
We help B2B brands lead in their niche with clarity, confidence, and marketing they’re proud of. We do this with a proven formula that builds a strong, differentiated brand, creates demand, and drives revenue across buying journeys. This earns customer trust and loyalty through a consistent experience so that you can operate an efficient, respected marketing function
We get you there by using
3D thinking methodology
Giving structure to every challenge, this methodology defines the outcomes sought, conducts discovery research to inform the development of ideas, before the activation phase to connect creativity to strategy.
Smarter, faster with Olev Intelligence
Olev Intelligence is our AI-powered ecosystem, built to supercharge creativity and decision-making. It combines proven IP, market shifts, performance data, and sector insight all in one place. Decades of expertise at our team’s fingertips, growing daily to help us think, plan, and deliver faster.
Get this right, and you take control of your category and recommendations will come naturally and regularly, fuelling long-term, self-sustaining growth.
Pick our brains! Talk to someone
who gets your sector and your
challenges.
