portfolio 
professional services
Background
Challenge
Approach
Impact
professional services
Our specialist knowledge in the financial, educational and e-learning services sectors has made us the partner of choice for many B2B companies in the professional services space. See our case studies below to learn more about our work with global service providers.
Case study
McGraw-Hill
A worldwide leader in learning science, McGraw Hill Education (MHE) is one of the “big three” educational publishers and a pioneer of digital learning solutions.
Background
MHE operates in 28 countries with over 5,000 employees, offering educational products and services to over 135 countries in 60+ languages.
Challenge
- Print sales within the publishing industry are declining
- Education is undergoing major changes in response to the socio-economic climate
- MHE must remain relevant without cannibalising its print business
Approach
Velo has supported the global MHE team across a number of brand awareness, creative, demand generation and customer marketing activities since 2017.
Impact
- More than 82,000 copies of the book we marketed were sold in the first six months alone, making it their largest selling title.
- This meant that they achieved a 350% ROI on their marketing investment.
Other Work
Better Governor
An innovative online information and news platform for school governors. Actively supports over 6,000 Governors at over 700 schools across England.
Babcock
The FTSE 100 corporation is the largest integrated service provider for education improvement and specialist intervention services in the UK.
Strictly Education 4S
Strictly Education 4S supports governors and school leaders to achieve the best outcomes for children and young people across the UK.
Wiley
Founded in 1807, John Wiley & Sons, Inc. are a global publishing company that specialise in the academic publishing and instructional materials.
Sage
Sage is the market leader for integrated accounting, payroll and payment systems. They help drive today’s business builders with a new generation of solutions worldwide.
RADA
RADA in Business take the world-leading training offered by the Royal Academy of Dramatic Art and make it work in a business context.