Strategic Account Executive

Department: Strategy

Location: London, England

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Strategic Account Executive

About the role

As a member of the Strategy team, the Strategic Account Executive (SAE) plays a critical role in translating strategic direction into structured activation plans and maintaining continuity from strategy through to delivery. 

You will work across integrated B2B initiatives including content, websites, events, account-based marketing (ABM) and thought leadership programmes. Working closely with Senior Strategists and Client Services & Operations colleagues, you will understand the rationale behind strategic decisions and shape how those decisions translate into practical, phased plans. 

This role requires project management capabilities, though not a pure PM role. It sits at the interface between thinking and activation – structuring how strategic answers are delivered in the real world and ensuring continuity from intent through to execution. 

About you

This role would suit someone operating in a Strategy Executive, Senior Account Exec or planning-focused marketing role who wants to deepen their strategic capability while taking ownership of how ideas are delivered in practice.  

They enjoy structure as much as thinking. Commercially aware, comfortable in front of clients, and motivated by ensuring ideas translate into measurable, well-executed programmes. 

They’re not looking to sit on the sidelines of strategy – you want to understand the “why” and carry it forward. 

Salary: £35k – £40k depending on experience 

Job type: Permanent

Day-to-day responsibilities:

  • Participate in early strategic discussions to understand messaging, positioning and campaign architecture 
  • Translate strategic direction into detailed activation plans and sequencing 
  • Structure complex client challenges into phased activation plans with clear sequencing, milestones and dependencies 
  • Own day-to-day client-facing coordination on strategy-led accounts 
  • Maintain strategic continuity once projects move into activation 
  • Act as the first internal contact and escalation point before Senior Strategists 
  • Shape and draft scopes for strategy-shaped work, collaborating with MarkOps on feasibility and margin validation 
  • Conduct strategic QA to ensure outputs remain aligned with agreed messaging and intent 
  • Identify opportunities to grow client accounts by spotting gaps, risks and upsell potential 
  • Support retainer shaping and justification to ensure work remains commercially grounded 
  • Work closely with MarkOps and Studio to ensure clean handovers and realistic delivery plans 
  • Follow agency workflows with discipline and attention to detail 

Essential skills: 

  • 3–5 years’ agency experience in strategy, client services or a hybrid planning role 
  • Strong organisational discipline and attention to detail 
  • Strong planning capability – able to structure complex briefs into clear, phased and commercially viable approaches 
  • Ability to move confidently between strategic intent and practical execution detail 
  • Commercial awareness and understanding of how scope connects to margin 
  • Confidence in client-facing conversations 
  • Clear written communication skills and comfort drafting scopes and client-facing documents 
  • Collaborative mindset and ability to work cross-functionally with creative, content and operations teams 
  • Curiosity about markets, messaging and how B2B strategy drives commercial outcomes 

About Velo

At Velo B2B, we’re dedicated to creating an environment where our team members can thrive, innovate, and grow. As an award-winning B2B marketing agency, our mission is to empower our clients in manufacturing, professional services, and technology to achieve long-term market leadership.  

Why Velo?

  • Award-winning culture: Proud recipient of the “Campaign Best Places to Work” award, we prioritise our team’s well-being, growth, and satisfaction. 
  • Professional growth: We offer a dedicated training budget to support your continuous professional development. Whether it’s mastering new marketing tools or honing your strategic thinking, we’re committed to your career progression.  
  • Innovative work environment: Collaborate with a dynamic team of 20+ smart, inquisitive, and ambitious professionals.  
  • Prime location: Based in London Bridge, SE1, we are a 90-second walk from the station (yes, we’ve timed it). 
  • Flexible working policy: We understand the importance of work-life balance and support flexibility and autonomy around how you structure your week. Our team comes together in the London office every Tuesday, plus one additional agreed day (Monday or Wednesday), creating space for collaboration and connection. You’re always welcome to spend more time in the office if you prefer.
  • Client-centric approach: At Velo, our clients enjoy partnerships, not just projects. You’ll have the opportunity to work closely with industry leaders and make a significant impact on their success.  

Apply now

Strategic Account Executive (Careers)

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