Read Helen's Blogs

Insights, learnings and stories from the world of B2B marketing and communications, direct from Velo’s B2B agency team

Helen Beeby

Helen is a B2B-loving marketing expert, with 8+ years of experience working across consumer finance, insurance, professional services, and even wine-related networking events. With a passion for analytics, digital marketing, and strategy, Helen is keen to be sharing her experience with Velo Voice's fan base.

AI & MarTech for B2B, B2B Campaigns, B2B Content, B2B Marketing in Insurance, B2B Marketing in manufacturing, B2B Marketing in Technology, B2B Marketing Leadership, B2B Sales Enablement

AI slurry all over LinkedIn? Humans make the best posts

It’s easy to spot them. Long, lifeless lists. Samey headlines. Vague advice, stuffed with hashtags. LinkedIn’s being flooded with what we can only describe as a tide of AI-generated crap – content that looks and sounds like it was poured from a machine, not crafted by a human.  And while the algorithm might momentarily smile […]

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