B2B enterprise selling is about conversations with people.
Selling is hard. More stakeholders, larger buying units, longer timeframes and more self-directed research before you are even contacted mean most buying activity is out of sight and does not follow a linear, predictable funnel. What a time to be alive.
The pressure is on your sales team to show up with the right insight, at the right moment, so something shifts. The conversation stops being a pitch and starts being a partnership. Done right, that’s how your people, your products, and your business become the ones buyers recommend without being asked.
The most trusted sales teams in B2B don’t just close deals; they open relationships. They arrive informed, engage with genuine relevance, and leave an impression that lasts long after the meeting ends.
In specialist sectors where reputation travels fast, a great conversation is the beginning.
That’s why enabling your sales team isn’t just about content and collateral. It’s about giving them the insight and confidence to connect as humans, not vendors.
We help you build a team that buyers want to introduce to their peers.
But individual conversations only go so far when sales and marketing operate as separate functions.
The businesses that win don’t align their teams — they fuse them into a single revenue engine, sharing insight, intent signals, and narrative so that every touchpoint, from first impression to closed deal, is part of one seamless experience:
- Make my team credible before they walk into the room
- Make every conversation feel personal and informed
- Make my business the one people recommend
Our services
Sales and marketing enablement strategy built around shared insight, unified messaging, and the kind of buyer intelligence that turns cold outreach into warm conversations and warm conversations into lasting relationships.
Insight
- ICP profiling and target company identification
- Building databases of contacts
- Target account research and buying unit insight
Creative and content services
- Ghost posts and social selling content to build authority
- Sales collateral, presentation support and case studies
- Bid, tender and proposal writing/design support
Campaigns
- Tailored and personal ABM campaigns
- Running events and other conversation starters
- Personalised and automated outreach
Enablement and innovation
- Templates for quotes, case studies and SoWs
- AI models turning customer insight into comms at scale
- Self-service tools to create and distribute content
Case study
Working as an extension of Cisco’s teams, Velo creates advocacy-led marketing that builds trust, drives demand and supports Cisco’s evolution from hardware to software.
Case study
Cleaning up in the UK Corporate Real Estate market to find and engage with Facilities Managers for this US-based giant.
Cisco
Working as an extension of Cisco’s teams, Velo creates advocacy-led marketing that builds trust, drives demand and supports Cisco’s evolution from hardware to software.
ABM
Cleaning up in the UK Corporate Real Estate market to find and engage with Facilities Managers for this US-based giant.
Oxford Instruments
Velo partnered with Oxford Instruments to launch the Unity Detector, combining scientific precision with compelling storytelling to drive engagement, differentiation and commercial growth.
Johnson Matthey
Anaplan
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Sage
By placing customer advocacy at the heart of its marketing, Sage strengthened trust, differentiated its cloud platform and scaled a global program that drives adoption and long-term loyalty.
Apollo
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JLL
Premium digital experience and content that strengthens JLL’s brand, improves conversion and supports high-value deal flow in a competitive real estate market.
Datwyler
Tokio Marine
Certas Lubricants
McGraw-Hill
Working as an extension of McGraw-Hill’s team, Velo blends creativity and data to power digital growth in a new era of global education.
Oxford Flow
Babcock
Smart, multi-channel marketing that helps Babcock Education engage schools, prove value and deliver more impact from every budget.
EcoPowerSoft
Crowcon
Working hand-in-glove with Crowcon, Velo builds a stronger global brand, energises product innovation and drives growth in a competitive safety market.
Samotics
Sage People
Influencer-led thought leadership helped Sage’s Sage People stand out in a crowded HR tech market, generating record MQL growth by engaging senior HR leaders and amplifying expert insights on the future of HR.
NavTech
Velo unified four legacy brands into Nuvonic, launching a category-defining UV disinfection leader built for global growth.
Bolt
Nuvonic
Velo partnered with Oxford Instruments to launch the Unity Detector, combining scientific precision with compelling storytelling to drive engagement, differentiation and commercial growth.
Deloitte
Troup Bywaters and Anders
A long-term partnership that sharpens TB+A’s brand, strengthens differentiation and helps attract the best talent in a highly competitive market.
ElectroRent
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Advanced Fire Detection
Novus Compliance
ASL
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BareRock
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Bell & Clements
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Avire
A smarter, modern global website that elevates Avire’s brand, simplifies complex product information and drives significant engagement growth.
BSRIA
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Carbonplace
CDW
CILS
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Clyde
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Databricks
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Experian
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Financial Times
Fortress
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GL Assessment
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Halma
HSJ
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Hult-EF Education
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HWM
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Imerys
Keeler
Logicalis
Moore
Nokia
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Oseco Elfab
OXTS
Planit
Quantios
Safestore
Savills
Sentric
Tech Data
Xchanging
It all starts with a conversation
